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Web Design & Build — Napier & Hawke's Bay

Website design for Napier & Hawke's Bay businesses.
Refresh yours for $499.

We rebuild the site you already have so it is fast, modern and easy to use on a phone, with the search and AI foundations done properly. Starting from scratch? A brand-new site is the same price. Then host it with us from $99 a month.

New site or refresh $499 incl. a year's hosting · Plans $99, $249 or $749/mo

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The Problem

Most small business websites are brochures nobody finds.

The usual story goes like this. You pay for a website. It looks fine. It goes live. Nothing happens. Then you are told you need SEO on top, at a monthly rate, to fix the thing you just paid to have built.

That sequence is backwards. Search structure, page speed, mobile layout, schema markup and Google Business Profile setup are not an upgrade — they are what separates a website from an expensive brochure. They cost almost nothing extra to do at build time and a great deal to retrofit later.

So we do them as part of every refresh and build. Every site ships with the SEO foundations and the AI-search markup that lets ChatGPT and Google's AI answers actually read and cite your business. If you then want someone working on your rankings and Google Business Profile every month, that is Local Growth at $249/month — optional, month to month.

What every refresh includes

  • Clearer copy that says what you do and how to reach you — you approve it
  • Modern design on your brand, mobile-first, fast on a phone on rural data
  • SEO foundations — structure, titles, speed, schema, sitemap
  • A redirect for every old page address so your rankings carry across
  • AI search (GEO) markup so ChatGPT and Google AI can read you
  • Contact forms that actually reach you, and analytics that make sense
  • You see it before it goes live, and we check Search Console after launch
$499
New site or refresh, one-off, with a year's hosting
2–4 wks
Typical time from sign-off to live
#1
Where our last Napier build ranked, days after launch
You own it
Your site, your domain, no lock-in
Proof

What the last Napier build actually did.

Containers Hawke's Bay sells and hires shipping containers out of Napier — a considered purchase people research hard before they buy, and a market where the old site was losing enquiries to a phone-tag quoting process.

We rebuilt it with a custom instant-quote configurator, so a buyer prices their own job on the spot instead of waiting for a callback. Search structure and Google Business Profile were set up as part of the build rather than afterwards.

Days after launch it was #1 on Google for "containers hawkes bay", impressions had tripled, and it had produced six enquiries in the first five days.

"Reece did great work for us, we are getting more inquiries since he revamped our website" — Containers Hawkes Bay Ltd, Google review

Read the full case study
#1
On Google, days after launch
3×
Google impressions
6
Enquiries in the first five days
Custom
Instant-quote configurator built in
What It Costs

Published prices. No hourly creep.

$499 — New Website or Refresh

One-off, including your first year of hosting. A brand-new site or your existing one rebuilt: modern design, mobile-first, faster, clearer copy, search and AI foundations, and redirects so your rankings carry over. Live in weeks. After the first year, hosting only is $199/year.

$99/mo — Host & Improve

Hosting, SSL, backups and security, plus monthly website updates and improvements and basic SEO: titles, schema, sitemap and speed kept right, and Search Console watched for problems. Month to month. See the plans.

$249/mo — Local Growth

Everything in Host & Improve, plus Google Business Profile management (posts, photos, hours, review replies) and backlinks from trusted NZ and local sites. A Google review stand is included. Month to month. See what's included.

$749/mo — Full Service

Everything in Local Growth, plus full SEO with a new page or article every month and your social media published twice a week. Month to month. See the plans.

from $1,500 — Custom Tool & App Build

Quote calculators, booking systems, client portals, internal dashboards. Fixed price after scoping. More on custom software.

Need a brand-new site instead of a refresh? It's the same $499. Social media is part of Full Service at $749/month. No GST charged on any of our prices.

Across Hawke's Bay

Website design for the whole Bay.

We're based in Pakowhai, between Napier and Hastings, so we work with businesses right across Hawke's Bay: Napier, Ahuriri, Taradale, Hastings, Havelock North, Flaxmere and Clive. Most of the work happens over a call and a shared link, and we're happy to meet in person anywhere in the Bay.

Whatever the town, the job is the same: a site that loads fast on a phone, says clearly what you do and where, and shows up when someone nearby searches for it. For the Google side of things, see SEO in Hawke's Bay, Napier and Hastings.

FAQ

Web design questions.

How much does a website cost in Napier?
A Website Refresh is $499. We rebuild your existing site with a modern, mobile-first design, faster loading, clearer copy and the SEO and AI-search foundations done properly, and every old page is redirected so you keep your rankings. Starting from scratch? A brand-new site is the same $499. After launch, Host & Improve is $99/month for hosting, security, backups, updates and the SEO basics kept right, Local Growth is $249/month with your Google Business Profile managed and backlinks built, or Full Service is $749/month with new content and social media as well. Builds with custom functionality, like a quote calculator or a booking system, are quoted after a free scoping call.
How long does a website take to build?
Weeks, not months. A straightforward business site is typically live in two to four weeks from the point we have your content and sign-off. Custom functionality adds time. The main thing that slows a build down is waiting on photos and copy approvals from your end, which we will tell you about up front.
Do I own the website when it is finished?
Yes. You own the site, the domain and the content. There is no proprietary platform holding it hostage and no lock-in contract. If you want to take it elsewhere later, you can — we would rather earn the next job than trap you into it.
Will my new site actually rank on Google?
It is built to. Structure, speed, mobile, schema markup and page titles are done properly from day one rather than retrofitted. On Local Growth, your Google Business Profile and local rankings are worked on every month after launch. Containers Hawke's Bay hit #1 on Google for their main term within days of launch and had six enquiries in the first five days. That is not typical of every build, but it is what building it right makes possible.
Can you build a quote calculator or booking system?
Yes — that is a good part of what we do. Instant-quote configurators, booking systems, client portals and internal dashboards. The Containers Hawke's Bay site has a custom container-quote configurator that prices a job on the spot instead of making people wait for a callback. Custom tool builds start from $1,500.
What about AI search — do I need to worry about that?
Increasingly, yes, and almost no local sites are ready for it. Around one in five Google searches now returns an AI-generated answer, and ChatGPT, Perplexity and Gemini can only recommend businesses whose websites they can actually read. We build that in as standard: schema markup, AI-crawler access, entity consistency and FAQ-structured content. You can test your current site free on our AI visibility check.
Do you do redesigns, or only new sites?
Both, but most of the work is refreshes: rebuilding a site that was fine five years ago and is now slow, hard to update, or invisible on a phone. That is the $499 Website Refresh, and it keeps your content, photos and branding where they work. If you'd rather start from scratch, a brand-new site is the same $499.
Do you work outside Napier?
Yes. Napier and Hastings are home and a lot of the work is local, but website builds do not need proximity — we work with clients across Hawke's Bay and nationally over calls and shared docs. The local advantage matters most for Google Business Profile and local search, which is what the Local Growth plan covers.
Explore More

Related services & guides.

SEO Napier

Already have a site? Local SEO and Google Maps for Napier businesses.

Free AI Visibility Check

Six checks, five seconds, no email. Can ChatGPT actually read your current site?

Custom Software

Job systems, quoting tools, portals and staff apps built around how you work.

Get a quote for your website.

Send us your current site and we will tell you what a $499 refresh gets you, or build you a new one for the same price. Fifteen minutes on a call is usually enough to scope it.

Get a Quote See Our Work